26th September 2015

‘To be true to an idea, you have to value expression over perfection, vitality over finish, movement over the static, and form over function. Put your personality before practicality and your individuality into everything. Ironing out impracticalities irons out what is unique.’

– The Juicy Salif lemon squeezer by Philippe Starck

In ‘The Art of Creative Thinking’ by Rod Judkins

Be different. Fuck it.